Supporting the Arts

Check out this innovative charity started by friends of Penguin. You can see the artwork for free right on the website. I found some of the postcards very moving.

The concept:
As a professional working in graphic design for over five years, I became eager to find a way to bring the creative minds of career artists together to benefit a cause. Graphic design is often an industry-driven field, but it also has the capacity to drive positive change in our communities.

With this in mind, I approached some of today's most talented artists, both young and established, to participate in a not-for-profit postcard project. The goal was to create accessible, relevant art that can be added to and passed on, raising awareness and connecting ideas. I was overwhelmed by the response.

The result:
The 28Cents project features a set of 24 socially and environmentally conscious postcards by designers, illustrators & graffiti artists worldwide.
The cards are printed on 100% recycled paper with vegetable inks using wind power, and only 1000 sets were made.

All profits from the sale of the sets benefit Art Start, an organization offering free art programs to New York City youth in homeless shelters, transient on the streets, coming in and out of jail, or surviving with parents in crisis.
I chose Art Start after extensive research, and after working closely with the director of the program, I can speak to the motivation and dedication of this wonderful organization. http://www.art-start.org

Save them! Send them! Frame them! Gift them!
Please support the project and Art Start by buying a set or sets, and by spreading the word to friends, coworkers and family. (These make wonderful holiday gifts!)
You can find out more about the artists, view the cards, explore links, and purchase the sets by visiting http://www.28cents.org

Thank you!
Alex